domino media group is...

a brand-strategy public relations firm specializing in
beauty, fashion, and home. 


Who We Are

We are a group of energetic New York City agency ex-pats with a shared love for start-ups, small businesses, and creative entrepreneurs. With an innate ability to get down to your brand DNA and position your business to make people sit up and pay attention.  We bring our collective experience—having worked for internationally known lifestyle brands to growing businesses—without the corresponding price point. 

The brainchild of a small business owner and Forbes Magazine 2017 30 under 30 finalist, Elizabeth Heard White, Domino was conceived  with a vision of elevating lifestyle-oriented businesses and give relevant tools to empower those who want to grow but not sure where to start. 


can-do mentality

strong media network 

big-picture ideas


We believe access to the right tools—and the most connected team—create a Domino effect for your brand.

As such, We offer resources for everyday businesses to build their own buzz and work as a strategic partner for those under our umbrella by implementing fresh out of the box strategies to successfully generate a strong presence.  








Elizabeth has a background in publishing from early roles with Seventeen and People StyleWatch and lifestyle PR where she worked on the accounts for major brands ranging from Eileen Fisher to Nike to AVON. Upon moving to Atlanta from New York City in the Fall of 2014, Elizabeth launched a line of eponymous hair accessories that Spring that has largely serviced as a case study for her creative work as well as led her to be 2017 finalist in Forbes Magazine’ 30 under 30 list in retail & e-commerce. Carried in approx. 70 retail locations nationwide in it’s prime, the hair accessories, were also seen in publications from Bloomberg Businessweek to Teen Vogue as well as appeared on Good Morning America, HBO GIRLS, and The TODAY Show.

With her businesses merged under one umbrella as a media holding, Elizabeth has slowed down the time spent on growing her brand to refocus on helping others achieve similar results. She is a believer in thinking BIG and hustling smart to impact change within businesses. Contact: 



Sarah joined Domino in August 2016 when she moved to Atlanta after living in NYC for three years. Her time in the big city was spent at a public relations agency working on a variety of large beauty and lifestyle accounts, including Bioré, Jack Rogers, L’Occitane, DreamDry, and more. Sarah discovered her love for PR when she started a small business at age 16 and recognized the importance of generating brand awareness to help a business grow. This realization combined with her lifelong obsession of entertainment and media led to her start in the industry after graduating from Furman University in 2013. Contact: